“Nespresso’s Boutique-in-Shop concept is just one of the many ways consumers can experience and purchase Nespresso products. “We’re thrilled to enter this exciting partnership with Macy’s to bring our highest-quality Grand Cru coffees and one-of-a-kind machines closer to our Miami consumers with Macy’s first-ever Nespresso Boutique-in-Shop,” said Frederic Levy, President of Nespresso North America. market over ten years ago, with an increased demand for high-quality portioned coffee at home. television advertising campaign signals the growth and popularity that Nespresso has experienced among American consumers since entering the U.S. With state-of-the-art technology designed to create the perfect cup of coffee at a single touch of a button, and premium portioned Grand Cru coffees sourced from the top 1-2% of coffee beans across the globe, Nespresso quickly became the global reference within the sector for coffee quality, innovation and design. Nespresso pioneered the premium portioned coffee concept over 25 years ago when it introduced its first single-serve Espresso machine to European consumers. Nespresso, the worldwide pioneer and reference for highest-quality, perfectly portioned coffee, celebrates the opening of its first Boutique-in-Shop at the Macy’s Dadeland Mall in Miami, FL – offering coffee lovers the opportunity to discover the ultimate coffee experience at one of the most famous stores in the world.
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